In my previous post, "The Basics of Building a Solo Practice," I emphasized the importance of developing niche-oriented capabilities. Relating to this, a post in Michelle Golden's Golden Practices blog included these comments:
"When an accounting firm establishes any formal niche, thoughtfully measuring your foothold in various industries and considering the reception you'll have within them can mean the difference between success or failure."
"Before deciding which niche to pursue, consider the perils of each vertical market before jumping in. Don't start with the toughest markets to penetrate. There's probably some lower-hanging fruit that is more ripe for the picking...and tastier, too."
Ms. Golden provides other advice under the headings, "Taking an Inventory" and "Choosing the Right Industry." Read the entire "Choosing an Industry Niche" post.
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